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Marketing & Communications Manager (Contract) Resume Example

Resume Score: 80%

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MARKETING & COMMUNICATIONS MANAGER (CONTRACT)
Summary

Communications & Change Management Professional offering over 10 years of experience in marketing and corporate communications. Detailed project leader with experience in developing strategic plans, managing teams and overseeing the full cycle of small to large scale projects. Strong leadership skills in organizational and interpersonal communication as well as client and employee relations.

Skills
  • Certified Changed Management Professional
  • Advanced Microsoft Application Skills
  • Advanced Adobe Creative Suite Skills
  • Advanced email marketing & communication applications
  • Advanced Web & Social Media Management
  • Quality assurance and control
  • Budgeting and forecasting
  • Advanced Project Management Skills
  • Systems implementation
  • Strategic planning
  • Program management
Experience
Marketing & Communications Manager (Contract) | 05/2019 to 05/2020Thomas Foods International USA - Swedesboro, NJ
  • Lead all special projects surrounding new product development.
  • Outlined work plans, assessed resources and determined timelines for projects.
  • Developed targeted strategies and project plans to drive vision and enhance business value.
  • Directed online media and digital marketing strategy and initiatives to promote brand building, customer retention, engagement, reputation and revenue-focused activities.
  • Developed TFI's SEO initiatives to improve content, keywords, and branding which has generated new leads.
  • Manage internal communications and assist HR with employee culture and moral change management initiatives.
  • Revamped & created marketing collateral for all product areas.
  • Conducted client visits to ensure projects and change requests are up to date.
  • Manage marketing spend of 2 million and generate reports to determine ROI from each activity.
Assistant Director Marketing & Communication | 12/2016 to 05/2019Iowa State University - Ames, IA
  • Managed hospitality division marketing budget of 300K per fiscal year.
  • Creative Director over all print, digital and web-based communications.
  • Created marketing and promotional materials for 30 dining, retail and housing locations.
  • Managed a team of several graphic designers and a marketing assistant.
  • Collaborated with Admissions & Student Affairs on marketing publications that promote campus initiatives.
  • Managed digital library of photos and videos used for marketing campaigns.
  • Managed email marketing systems (internal communications, promotions, newsletters, email campaigns).
  • Collaborated with athletics on design of materials for BIG 12 Conference Championships.
  • Managed website via content management system.
Marketing & Communications | 08/2013 to 12/2016Western Illinois University - Macomb, IL

Marketing Coordinator - 08/2015 -12/2016

  • Controlled the marketing efforts for the Department of Kinesiology and Sports Management.
  • Managed content library and created materials based on department objectives.
  • Developed and maintained social media accounts.
  • Collaborated with stakeholders on campaigns to increase donor support.
  • Managed email marketing system (internal communications, announcements, promotions).
  • Implemented policies to manage crisis communication and PR.
  • Directed graphic design, photography and video production to revitalize online and print collateral.

Communication Instructor - 08/2013 - 05/2015

  • Maintained and updated pedagogy manuals for use by other educators.
  • Assessed student learning and growth through evaluations, essays and daily assignments.
  • Promoted collaboration and problem-solving skills by facilitating group projects and class discussions.
  • Covered areas in organizational communication processes, speech communication, interpersonal communication and computer mediated communication.
  • Developed training and development programs to overcome student communication apprehension.
  • Assisted the Director in curriculum development and new training materials.
Marketing & Communications Officer | 01/2010 to 07/2013Eastern Caribbean Amalgamated Bank - St. John's, AG
  • Conducted market research to rationalize category and segment opportunities.
  • Managed a marketing budget of 825K per fiscal year.
  • Penetrated new markets and retail channels through strategic planning, competitive analysis, product concepts, packaging, pricing, advertising, collateral, promotions, trade shows, and communications.
  • Managed internal web-based demand generation campaigns by collaborating with internal channels to ensure brand consistency and best practices.
  • Collaborated with sales, service, finance and logistics departments to influence critical business growth outcomes.
  • Assisted in the development and roll out of HR Employee related campaigns.
  • Managed all internal and external communications.
Education and Training
Global Association For Quality Management - | Certificate of ExcellenceCertified Change Manager CCM
Project Management Institute - | Certificate of CompletionProject Management
Iowa Wesleyan University - - Mount Pleasant,IA,United States | | Bachelor of ArtsCommunication, 2011
Western Illinois University - - Macomb,IL,United States | | Master of ArtsCommunication, 2015
Louisiana State University At Shreveport - - Shreveport,LA,United States | | MBAFinance, 2020
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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

Companies Worked For:

  • Thomas Foods International USA
  • Iowa State University
  • Western Illinois University
  • Eastern Caribbean Amalgamated Bank

School Attended

  • Global Association For Quality Management
  • Project Management Institute
  • Iowa Wesleyan University
  • Western Illinois University
  • Louisiana State University At Shreveport

Job Titles Held:

  • Marketing & Communications Manager (Contract)
  • Assistant Director Marketing & Communication
  • Marketing & Communications
  • Marketing & Communications Officer

Degrees

  • Global Association For Quality Management - | Certificate of Excellence
    Project Management Institute - | Certificate of Completion
    Iowa Wesleyan University - Mount Pleasant , IA United States | Bachelor of Arts
    Western Illinois University - Macomb , IL United States | Master of Arts
    Louisiana State University At Shreveport - Shreveport , LA United States | MBA

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