Jessica Claire
  • , , 100 Montgomery St. 10th Floor
  • Home: (555) 432-1000
  • Cell:

Adaptable Manager offering 15 years of experience coordinating operations to achieve set organizational goals. Communicative team leader with expertise in strategic planning, marketing and communications. Proficient in multiple CRM databases and automated email software. Committed to creating, maintaining and developing outstanding teams and achieving company goals through innovation and leadership.

  • Marketing
  • Social media management
  • Project management
  • Event coordination
  • Systems and automation applications
  • CRM
  • Sales Techniques
  • Brand management
  • Issue and conflict resolution
  • Strategy development
  • AP style understanding
  • Team development
Manager, Communications & Marketing, 03/2020 to Current
TrupanionPortsmouth, NH,
  • Influence organizational decision-making through the use of data and trends analysis.
  • Oversee and guide marketing team in the coordination of newsletters, multimedia advertising, community events, and story writing.
  • Lead, guide and coach staff in strategies and challenges for marketing, communication and fundraising.
  • Evaluate team member performance.
  • Trained employees on additional job positions to maintain coverage of roles at all times.
  • Assigned tasks to associates to fit skill levels and maximize team performance.
  • Recruited and hired qualified candidates to fill open positions.
  • Constructed engaging content for various platforms to include blogs, social media, print publications and news releases.
  • Implemented results-driven multimedia communications plans to increase the organization's impact.
  • Created social media practices to publicize corporate culture and support engagement projects.
  • Developed draft story angles, press releases, byline articles and marketing materials.
  • Distributed project and program stories in both written and video forms to promote services and goods.
  • Monitored website analytics and created articles with search engine optimization techniques.
  • Developed and implemented digital marketing plans that incorporate SEO, social media platforms and video campaigns.
  • Generated monthly performance metrics and analytical reports, reviewing and communicating marketing campaign successes.
Senior Philanthropy Officer, Visiting Nurse and, 11/2019 to 03/2020
Pmg Digital AgencyNew York, NY,
  • Created opportunities for philanthropic conversations.
  • Coordinated efforts to inform and engage donors through events and communication pieces.
  • Created and implemented best practices standardizing internal processes and procedures.
  • Devised funding strategies to drive company vision and support tactical initiatives.
  • Coordinated with prospective donors to receive corporate sponsorships.
  • Developed insightful fundraising materials for newsletters and websites to attract sponsorship opportunities.
  • Showed leadership by making improvements to work processes and helping to train others.
Digital Content Specialist, 09/2019 to 10/2019
Asu FoundationFulton, MO,
  • Performed quality assurance by reviewing existing content according to editorial guidelines ensuring each website delivered a quality user experience and remained consistent with brand standards.
  • Monitored, supported and developed strong SERP, SEO, and brand positioning through marketing campaigns and SEM.
  • Lead and supported training sessions for end-users, and offered help desk support to editors empowered to use various organization approved content management systems.
  • Posted original content to Dartmouth-Hitchcock website, updating pages to align with current branding strategies.
  • Studied target audience and business offerings to devise effective call-to-action copy.
Research Communications Manager, 03/2019 to 09/2019
Beyondsoft GroupRedmond, WA,
  • Used strategic planning to be a communication consultant to departments, sections, programs, and/or strategic initiatives where a comprehensive approach to internal communications was critical to success.
  • Oversaw marketing aspects to implement integrated communications plans for D-H Research recommending development and maintenance of channels to deliver messaging.
  • Produced internal newsletter and all employee communications to keep personnel informed of corporate events and programs.
  • Created and implemented external and internal communications strategies for key initiatives social media plans.
  • Created and optimized promotional publications and related materials.
Development Manager, 08/2018 to 02/2019
University Of Texas At AustinAustin, TX,
  • Oversaw digital marketing aspects such as monthly newsletters, promotional materials and website management.
  • Worked with volunteers to guide fundraising activities, managed finances and strategized with board members to innovate opportunities to attract new donors.
  • Raised over $300,00 in funds from November 2018 to March 2019 to support the Recovery Workforce initiative.
  • Developed projections for annual revenues, including donations, sales and grants to support cash flow management.
  • Worked closely with senior leadership to establish funding objectives and devise workable development plans.
  • Planned and launched marketing and promotional campaigns to maximize donations.
Associate Director, Alumni Engagement, 03/2017 to 08/2018
Dartmouth CollegeCity, STATE,
  • Owned major alumni process optimization including; insight analysis, program officer relations, managing alumni visits, reunions, events, biographical information updates, questionnaires and surveys.
  • Oversaw the Dean’s Council comprising 21 young alumni advisory board members by contributing to member recruitment, administration and managing logistics for the council’s annual meeting.
  • Managed 2 programs: Thayer Alumni Mentor Program and Thayer Exchange and contributed to the establishment of objectives, program focus and engagement.
  • Engaged in strategic development to optimize alumni engagement.
Annual Fund Coordinator & Reporting Specialist, 08/2015 to 02/2017
Dartmouth CollegeCity, STATE,
  • Key driver in increasing donor engagement, interaction and achieving Annual Fund objectives at Thayer School of Engineering through special fundraising project delivery, donor acknowledgement and strategic planning.
  • Oversaw recruitment, training, mentoring and performance evaluation of Annual Fund agents and volunteers.
  • Worked with volunteers to guide fundraising activities, managed finances and strategized with board members to innovate opportunities to attract new donors.
  • Edited and proofed communication pieces, producing participant materials and analyzing email performance data.
  • Created online fundraising campaigns on IModules and Facebook offering insightful content designed to highlight organizational objectives and attract givers.
  • Juggled multiple projects and tasks to ensure high quality and timely delivery.
Program Coordinator, 08/2014 to 08/2015
Dartmouth CollegeCity, STATE,
  • Ensured annual fund program continuity at the Geisel School of Medicine through appeals, patient/community outreach, multi-channel marketing campaigns, mailing lists and overall production schedule.
  • Contributed to documentation aspects such as direct marketing/mail appeal preparations, solicitation letter drafts, tailored messages in alignment with targeted audiences, website content, report writing and data compilations.
  • Liaison between volunteers and donors with exhibited ability to respond to complex inquiries and policy questions.
  • Communicated project status, requirements and deadlines to stakeholders.
Business Development & Marketing Coordinator, 04/2011 to 05/2014
SignalQuestCity, STATE,
  • First point of contact for a wide range of customers with focus on increasing engagement, retention and sales through conflict resolution, trend monitoring, cold/warm-calling and analyzing purchasing/marketing trends.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Generated new business by reaching out to prospective clients by e-mail, telemarketing and presenting at trade shows nationwide.
  • Worked with CEO and VP, Sales to coordinate marketing activities focused on successful promotion of Gyroscope.
  • Directed preparation of marketing collateral, including descriptions, photographs and copy for print and digital needs.
  • Tested and optimized organic and paid acquisition channels, including content creation and curation, pay-per-click, event, social media and lead generation campaigns.
  • Measured and reported on marketing campaign performance, gained insights and compared results against goals to identify strengths and weaknesses.
Education and Training
Master of Science: Nonprofit Management & Philanthropy, Expected in 11/2018
Baypath University - Longmeadow, MA,
Bachelor of Science: Small Business Administration & Marketing, Expected in 12/2000
Lyndon State College - Lyndonville, VT,
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School Attended

  • Baypath University
  • Lyndon State College

Job Titles Held:

  • Manager, Communications & Marketing
  • Senior Philanthropy Officer, Visiting Nurse and
  • Digital Content Specialist
  • Research Communications Manager
  • Development Manager
  • Associate Director, Alumni Engagement
  • Annual Fund Coordinator & Reporting Specialist
  • Program Coordinator
  • Business Development & Marketing Coordinator


  • Master of Science
  • Bachelor of Science

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