
Oct 18, 2018 - 06:04 PM
The way to answer, "What attracted you to this company?" in an interview is to be specific rather than generic, positive without being fawning, genuine, and most of all, informed.
It may be asked using different wording, such as, “Why do you want to work here?” or “What drew you to this position?” Though it sounds like an innocuous question, it’s often quite momentous.
For starters, it shows how thoroughly you’ve done your homework about the company, and how much thought you’ve given to specifically what you can bring to the organization. Furthermore, it demonstrates whether you are interested in more than just a paycheck. What will keep you coming in when the job gets tough?
It is also used to learn more about what motivates you, to help determine cultural fit, and to assess whether you have shared values. It represents a great opportunity for you to connect personally. Are you a regular consumer of the product? Are you involved in the user community? Could you become a brand ambassador?
If part of what genuinely attracted you to the company was a current employee who impressed you with their experience, it is acceptable to mention that, but it shouldn’t be overplayed.

Aug 16, 2018 - 12:26 PM