Experienced marketing professional with proven track record of program development and execution in industries ranging from electronics to food and beverage categories. Proven ability to think both strategically and tactically, overcome obstacles, solve problems, work independently and collaborate with the team. I am inspired by creating new concepts and excited clients, committed to achieving excellence in all I do, and passionate about leading our team to success.
Top clients include: Anheuser Busch, Constellation, Sony, Kelloggs,
Procter & Gamble, Nickelodeon, J.M.Smucker Company, Unilever, Kraft, Mondelez, Dannon, and many more
Daily responsibilities include developing, maintaining and implementing plans to achieve strong client relationships and retain business growth targets.
Design strategies to develop and maintain clients' needs.
Develop and direct long range strategies, as well as managing annual business planning processes for increased cost-effectiveness, efficiency, focused business direction and greater market coverage.
Accountable for project management, including design/concept, development, team building/contractor management, training and monitoring, building and using communication channels through to completion.
Strengthened company's business by leading implementation of policies and procedures handbook.
Spearheaded initiative to achieve faster completion times on merchandising events.
Hired, coached and mentored less experienced employees.
Managed call center budgets, staff, and scripts.
Established successful productivity and performance management systems leading to improved resources utilization and increased productivity levels.
Managed, hired and trained a team of 100+ Brand Ambassadors and 4 Market Coordinators throughout Northwest Arkansas, Little Rock, OKC, Kansas City regions.
Motived team to become number one sales force through incentive programs.
Authorized and approved payroll negotiating hourly rates necessary for region.
Ensured staff was prepared and kit was received for weekly demo events.
Reviewed sales plan with Brand Ambassador.
Trained Brand Ambassador staff for Northwest Arkansas area.
Audited demo events and made necessary adjustments critical to successful execution.
Created brand awareness and positive impressions by effectively communicating health benefits and product information to consumers.
Made the sale via a concise and friendly sampling presentation-using our educational platform.
Counted store inventories, took photos, set-up and breakdown demo.
Established a rapport with store team and fostered strong relationships with store managers.
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