Results-oriented Senior Account Executive who excels in revealing customer needs and delivering solutions. Cultivates and maintains strong customer relationships. Passionate about building productive relationships with partners and team members.
Responsible for the planning, sales strategies and ad sales for WSEE (CBS PR), Discovery Networks Latin América and In Mall Media Networks. Plan, create and deliver sales presentations to new and existing customers.Plan and negotiate media buys, including TV, radio, print and digital. Budget administration, track sales and prepare reports. TV commercials and promotional videos development. Manage the in-house advertising program consisting of print and media collateral pieces. Monitor market conditions, competitor activity, and adjust account sales approach to address latest market developments. Analyze ratings and programming features of competitors to evaluate the effectiveness of marketing strategies. Deliver exceptional account service to strengthen customer loyalty.
Ad sales of Liberty Cablevision, Choice Cable Tv, WSEE (CBS), Discovery Networks Latin América, Sistema Tv and E! Latino. Design and develop sales proposals to advertising agencies and direct clients. TV commercials and promotional videos development. Trade out negotiations. Prepare sales contracts. Events and promotions organization.
Telemarketing, market research, events and promotions organization, and prepare clients presentations.
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