Merchandising professional successful at representing consumer tastes and needs in the retail market. Accurately assesses competition and seeks effective ways to boost sales and reinforce client brands. Retail Merchandiser skilled at creatively conceptualizing and building an artistic framework around any given assignment. Pays close attention to detail and creates displays that engage and intrigue. Skillful Retail Merchandiser accomplished in product assembly, material handling and setting displays. Works well independently and as part of dynamic teams.
Excellent communication skills
Product inventory counts
Retail sales professional
[Number] years in purchasing
Regional Sales Coordinator/Merchandise ManagerJun 2011 - Jun 2013 NY State Cole HaanNew York, NY
Responsible for implementing sales driving initiatives throughout all major department stores in the NYC metro area for three lines of business- women's footwear, men's footwear, and women's accessories.
Adhered to and creatively interpreted corporate visual standards for all lines of business at a department store and independent account level, working with various areas of square footage and product selection.
Analyze inventory levels, sales opportunities, and complete competitive analysis on a by-door basis, recommending skus and suggesting orders for additional product (utilizing SAP system).
Build relationships with all levels of department store management (RMM, DM, AM), specialists, CH management, and AE team.
Increased numbers across all lines of business in NY territory from 5-15% quarterly.
Responsible for hiring and direct management of 19 brand specialists throughout 19 doors.
Presented seasonal product knowledge seminars to all NY/Stamford accounts- including Saks, Nordstrom, Neiman Marcus, Lord and Taylor, and Macys.
Orchestrate sales contests and promotions strategically, encouraging performance in flagships as well as suburban and underperforming doors.
Attend key regional industry trade shows, including Platform in Las Vegas, presenting and selling our line to multiple accounts.
Presented product at trunk shows for key independents in the Northeast- including premier luxury locations.
Temporarily covered Chicago, Minneapolis, Boston, and New Jersey markets, allowing for experience in multiple markets outside of the NY based territory.
Responsible for $12.5 million in annual sales, and an excess of $25 million in annual inventory.
Time management- constantly aware of sales numbers, goals and expectations by door; ability to focus on key doors with opportunity and adjust scheduling based on business needs.
Assistant Manager/District Event CoordinatorNov 2009 - Jun 2011 NY Metro Cole HaanNew York, NY
Public RelationsSep 2007 - Nov 2009 NILICONew York, NY
Developed working relationships with 15 major area accounts, as well as independently signing 40 minor accounts over a span of two years contributing to over $700k per year in agency sales.
Maintained positive relationships with various account executives and company leadership as well as re-established a positive brand image.
Researched promotional events, creating booths and presenting on various product lines.
Attended various corporate events and fundraisers as a representative of NILICO, often presenting on behalf of the company.
Consistently hosted 'Q&A' sessions with group membership, as well as presenting to and landing executive level accounts.
Marketing ManagerApr 2004 - Dec 2011 Umansky ChiropracticNew York, NY
Created and implemented marketing plan, including grassroots events and advertising.
Met and exceeded quarterly new patient goals by an average of 20% per quarter.
Researched, planned and targeted events to attract new patients by developing communication and marketing strategy for target audience.
Assistant ManagerNov 2009 - Jun 2011 Cole Haan New York, NY
of a $4 million volume per year Flagship, with 15 direct reports.
Developed, planned and coordinated marketing events which accounted for a 200% average increase in sales per event, driving incremental product sales and increasing client base through corporate partnerships.
Calculated periodical store sales and merchandising statistics with the help of Cole Haan BW Reports, as well as determined individual associate sales goals.
Continually supported and trained staff with alternate sales techniques, as well as integrated Cole Haan's EBSS system.
Maintained inventory standards, adhered to visual guidelines, and assisted in general upkeep of the store- including merchandise requests, stockroom organization, and management of shipment.
Gained extensive product knowledge of leather goods, footwear, accessories, outerwear, and eyewear, including knowledge of merchandise production.
Clientele specialist for Flatiron location.
Taught commissioned sales associates techniques of clientele capture and relationship building, oversaw clientele goals and recorded weekly clientele successes.
Performed mid-year and annual reviews for stock and sales associates, writing and administering performance reviews.
Also completed monthly 'scorecard' reviews for commissioned sales associates.
Appointed District Events Coordinator; inspiring, supporting and reporting on the NY Metro District event activity.
Bachelor of Arts: English, Philosophy2008 Hunter CollegeNew York, NY