Savvy communicator with a wide-ranging background in public relations, marketing, executive communication, employee engagement and branding. Versatile, experienced, professional and able to write everything from news releases to advertising copy, with the creativity to engage people. Able to develop rapport with and gain input from company leaders to apply a consistent tone to develop effective content that accurately reflects key messages and reaches an organization's varied audiences.
Developed and implemented an innovative daily internal communications mechanism, Grange Insurance Today, to improve employee engagement through strategic messaging. Conceptualized and launched the company's new brand campaign to familiarize associates and independent agents with the reasoning and goals of the new brand.
Wrote news releases as needed. Wrote for monthly print newsletter for associates. Developed and wrote for quarterly agent newsletter. Took photographs for newsletters and other uses.
Supervised computer operators and scheduled daily, weekly, monthly and annual programs. Scheduled time on mainframe for programmer testing.
Increased expertise by taking courses on social media, branding, photography, writing for the Web, typography and design trends, presentation skills and time management. Public relations program, with coursework including marketing, news writing, public relations, radio and television production and photography.
Journalism and public relations program, with coursework including media courses, public speaking, advanced writing, radio and television courses, and performance arts
Microsoft Office Suite, Photography, speech-writing for executives, writing for the Web, coming up with creative solutions to problems
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