Present Marketing Manager Endovascular therapies Leading execution of regional Marketing Plan for Endovascular treatment of Aortic Aneurysm to support 15%+ growth in FY15.
Established country priorities, key investments and initiatives.
Driving initiatives to address main barriers preventing therapy growth in the region, including; medical training and education, patient diagnosis and referral development, dissemination of economic value evidence to secure funding under different insurance structures.
Executing numerous tactical activities to maintain and gain market share leadership, including; KOL development, physician engagement and education opportunities and partnerships with specialists and institutions.
Latin AmericaMIAMI, FL
Led Medtronic's regional Strategic Planning to achieve 20%+ compounded annual revenue growth over next 5 years.
Strategic Plan subsequently endorsed by Medtronic's Executive Committee.
Formulated business case that secured corporate approval for 2 distributor buy-outs in Mexico and Chile; actively participated in creation of legal entity in Chile as well as due-diligence and early negotiations.
Coached 10+ therapy teams in Brazil, Colombia, Mexico and Puerto Rico on development and implementation of market development plans using Medtronic's proprietary methodology; emphasized resolution of barriers impacting patient access to healthcare.
MEDTRONICMINNEAPOLIS, MNProgram Manager
Led Operations' teams in 5 New Product Development programs ranging from $7M to $20M in investment and duration of 3 to 5 years; Oversaw design inputs, concept selection, supplier evaluation and selection activities, component qualification, manufacturing process qualifications and preparations for product launch.
Program Manager/Value Engineering and Strategic Operations Championed cross-functional effort to identify, plan and obtain resources for cost reduction projects in support of a corporate 25% cost reduction initiative.
Overall Value Engineering cost savings delivered Free Cash Flows in excess of $40M over five years.
Led multidisciplinary team to transfer manufacturing of 9 PWB Board assemblies to overseas facilities generating ~$2.5 M annual savings.
GENERAL ELECTRIC HEALTHCARE Information Technologies GEMS ITMILWAUKEE, WI
Completed GE Six Sigma Black Belt training and corporate test covering Six Sigma and Lean principles.
PALOS DE MOGUER" BREWING CO. BOGOTA, COLOMBIA & LIMA, PERUCoFounder and Partner
Established first Latin American Micro Brewing chain with operations in Colombia and Peru.
Co- directed expansion strategy, growing start up company to 50+ people and $850K in revenue over the first two years.
Led daily operations of the Bogotá start up (2000 sales of $420K).
Exceeded sales targets in 1999 and 2000.
Held complete P&L responsibility including sales targets accountability, marketing & sales, customer service, personnel management and costs control.
Established company branches in Bogotá (1998) and Lima (2000) - executed in record time.
Created legal entities, launched marketing & public relations media campaign, obtained permits, negotiated with suppliers and hired and trained personnel.
Planned and executed Brewing Equipment importation and installation.
IAF- ISRAEL AIR FORCE- Logistics and Engineering Group ISRAEL.
08/1997 First Lieutenant.
Awarded the IAF's outstanding officers award by the Israel Air Force Commander (1996) Budget Department Officer- Head of Civil Contractors' Section.
Planned and controlled IAF budget for outsourced maintenance operations of planes and other high tech equipment.
Led 15-member team that obtained ISO quality certification for budget department.
Designed and implemented entire quality system for Budget department in compliance with ISO requirements.
Coordination & Planning Department Officer.
Planned and coordinated annual inquiry into IAF Logistics & Engineering group performance.
Developed and implemented new analytical approach for group's inquiry, based on statistical process control.
Persuaded top commanders to implement new approach across the IAF.
Regarded as best practice in IAF at the time.
HARVARD BUSINESS SCHOOLBOSTON, MAMaster: Business AdministrationBusiness Administration
TECHNION- ISRAEL INSTITUTE OF TECHNOLOGYHAIFA, ISRAELBachelor of Science: Industrial Engineering and ManagementGPA: Graduated cum laude. Awarded Dean's ListIndustrial Engineering and Management Graduated cum laude. Awarded Dean's List
Native Spanish speaker, fluent in Hebrew and English.
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