Quality-driven professional with over 25 years experience in health club management, business administration and personal fitness training, demonstrating consistent achievement of objectives, strong multitasking and service skills, and dedication to organizational goals.
Presentation and relationship development abilities, with track record of success improving sales and policies/procedures to ensure profit turnarounds.
Counseled clients on proper nutrition and exercise habits.Administered fitness assessments, which included the seven point skin-fold body fat measurements, blood pressure and treadmill tests.Guided clients in safe exercise, taking into account individualized physical limitations. Recorded training sessions and maintained package rates for each client.Taught clients how to modify exercises appropriately to avoid injury.
Managed the day-to-day tactical and long-term strategic activities within the business.
Leveraged knowledge of customers, market trends and principal to successfully market fitness programs.
Recruited and hired 16 new staff within seven years/
Reduced total operating costs through digital online tools such as Mindbody software, Constant Contact, Paypal and social media.
Coached and mentored 10 staff members by offering constructive feedback and taking interest in their long-term career growth.
Capitalized on industry changes to maximize company revenue.
Identified key growth opportunities for the business through adding family programs, corporate wellness programs, and group exercise classes.
Maximized company revenue by adding a monthly Auto pay software.
Personally performed most training sessions
Design and implement stroller fitness programs that help moms regain or enhance pre-pregnancy fitness levels and meet the physical challenges of parenting by emphasizing strength training in a supportive environment. Responsible for accounting, class schedule, local marketing, mom's group.
Coursework in Secondary Teaching and Fitness. 18 Units of Post Graduate courses, Exercise Science, CSULB (1995-97).
Study abroad through CSULB - Spring 1992.
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