Ambitious marketing professional with broad experience and comprehensive understanding of advertising agency process.
As a Freelance Professional, my role requires me to apply knowledge of media and communication platforms to identify the most appropriate vehicle to meet manage a project from start to finish. Duties typically fall under three categories of responsibilities; account management, media planning, media buying, and stewardship
Oversaw broadcast media planning/buying in the Los Angeles office, as well as providing assistance in the Phoenix and Salt Lake City offices as needed. Worked closely with the brand-planning, creative, and public relations to execute multi-platform plans that relied heavily on promotions and partnerships. Also participated on the new business team.
Continued to work for RIESTER as a contract employee from 2002-2010.
Current Clients include: various local and national political candidates (including presidential experience) and issue advertising, American Petroleum Institute, Society of Human Resource Management, Centers For Medicare/Medicaid Services.
Past client experience includes various automotive dealers, California Dept of Conservation's Bottle and Can Recycling campaign, Orange County Waste and Recycling, McDonald's of Southern Idaho, Arizona State Lottery, Santa Cruz Transit Authority, Dairy Queen, Casino Arizona, Cox Communications, Culligan Water, Pacific Power/Rocky Mountain Power, Washington State Lottery.
Activities and Societies: Chi Omega sorority, Crimson & Company (show choir), Student Publications
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