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Marketing Manager Resume Example

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MARKETING MANAGER
Professional Summary

Proactive Marketing Manager with expertise in developing, deploying and strengthening marketing plans. Possesses an analytical approach to revamping marketing plans to meet dynamic needs. Superior ability to direct creative efforts and brand engagement to achieve client targets.

Skills
  • Budgeting and Allocation 
  • Donor and Volunteer communication
  • Public and Media Relations
  • Marketing and advertising
  • Brand development
  • Campaign management
  • Market Analysis
  • Strategic Planning
  • Budgeting
  • Corporate Communications
  • Business operations
  • Staff Management
  • Supervision
  • MS Office
  • Problem resolution
  • Process improvement
  • Operational improvement
  • Relationship development
  • Project organization
Work History
Mar 2020 - CurrentConroe, TX
Marketing Manager / Habitat For Humanity Of Montgomery County, TX
  • Developed innovative and targeted collateral to support overall branding objectives.
  • Worked closely with all departments to create and maintain marketing materials.
  • Built brand awareness while managing internal and external marketing campaigns and programs.
  • Devised and deployed online marketing plans with effective SEO, social media strategies.
  • Developed creative fundraising tools, including presentations, trend reports and product data sheets.
  • Increased credibility and donor awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.
  • Supervised all marketing and planning activities.
  • Developed branding and marketing partnerships with additional non-profits throughout Montgomery County.
  • Monitored and evaluated website analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain targets.
  • Briefed senior executives on monthly projections and other marketing plans.
  • Drove marketing efforts by orchestrating advertising campaigns.
  • Successfully project managed numerous direct mail and email campaigns simultaneously.
  • Transformed corporate website and social media platforms to better engage donors and volunteers.
  • Completed projects on-time and under-budget.
  • Oversaw and adhered to communications department budget.
  • Maximized branding initiatives by strengthening program outreach and increasing communication between marketing and public relations.
  • Recruited and hired experienced contractors to complete projects on time and within budget requirements.
Jun 2017 - Mar 2020Conroe, TX
Development and Volunteer Coordinator / Habitat For Humanity Of Montgomery County, TX
  • Managed volunteer calendar and verified coverage of key roles during volunteer unavailability.
  • Recruited and trained new volunteers on volunteer program goals and objectives.
  • Met with staff and department managers to maintain currency on volunteer opportunities within each department.
  • Recruited, interviewed and hired volunteers to fill positions in construction, retail, special events and administrative roles.
  • Worked with leadership staff and special committees to define volunteer mission and set standards.
  • Supervised and promoted volunteers into permanent roles based on staff feedback.
  • Developed volunteer policies and procedures, codes of conduct and volunteer standards.
  • Tracked volunteer applications and conducted background checks to facilitate participation in Habitat MCTX's volunteering programs.
  • Uncovered opportunities for volunteer program improvement by soliciting staff feedback and evaluating volunteer performance.
  • Tracked and recorded expenses and reconciled accounts to maintain accurate, current and compliant financial records.
  • Interacted with donors professionally by phone, email or in-person to provide information and directed to desired staff members.
  • Attended events to develop professional network of potential donors.
  • Developed and implemented marketing campaigns targeting donors.
  • Planned and implemented fundraising events.
  • Strategized with client development team members to manage budget and synchronize volunteer efforts to boost funding initiatives.
  • Composed grant proposals and fundraising newsletters to raise capital for Habitat MCTX.
  • Planned and organized special events, solicited corporate sponsorships and set up matching gift donations to reach financial targets.
  • Collaborated with senior leadership to identify funding objectives and devise workable development plans.
  • Worked with marketing team on development and delivery of creative campaigns to support fundraising activities.
  • Researched and identified potential donors.
  • Oversaw in-house solicitation mailings and other fundraising initiatives by developing and routing materials, generating mailing lists, executing mail merges and managing collation and sends.
  • Planned and coordinated fundraising galas, including resourcing, staffing and venue acquisition.
May 2015 - Jun 2017Conroe, TX
Volunteer Coordinator / Angel Reach, Inc.
  • Developed volunteer policies and procedures, codes of conduct and volunteer standards.
  • Managed volunteer calendar and verified coverage of key roles during volunteer unavailability.
  • Reviewed work prepared by volunteers and represented volunteers at weekly meetings.
  • Coordinated logistics of scheduling, supplying and transporting volunteers.
  • Tracked volunteer applications and conducted background checks to facilitate participation in Angel Reach's volunteering programs.
  • Performed skills assessments to link volunteers to roles matching individual skills and competencies.
  • Worked with leadership staff and special committees to define volunteer mission and set standards.
  • Recruited and trained new volunteers on volunteer program goals and objectives.
  • Kept physical files and digitized records organized for easy updating and retrieval by authorized team members.
Education
May 2015Abilene, TX
Bachelor of Arts in Missions And Ministry Abilene Christian University
Board of Directors

Operation, Achieve Independence LLC

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Resume Overview

Companies Worked For:

  • Habitat For Humanity Of Montgomery County, TX
  • Angel Reach, Inc.

School Attended

  • Abilene Christian University

Job Titles Held:

  • Marketing Manager
  • Development and Volunteer Coordinator
  • Volunteer Coordinator

Degrees

  • Bachelor of Arts in Missions And Ministry

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