With a proven business acumen and digital marketing communications expertise, I've been a strong contributor at companies as diverse as Disney, Wyndham Vacation Ownership, Propel Marketing and InterContinental Boston by implementing result-driven tactics and strategies across all forms of media including online, social media, and print. An adept strategist and hands-on leader, I partner well with all functional departments to meet corporate objectives.
Secured an exclusive Forbes Travel Guide Instagram account takeover and exclusive Forbes Travel Guide eBlast for InterContinental Boston.
Author of “The Value of Social Media: Cooking with Gas” This eBook is used as marketing material for Propel Marketing. This eBook will be promoted through corporate social media channels and corporate blog, available for download through a landing page and form.
Spearheaded the launch of Burst Media channel social media initiatives initiatives within Twitter and Facebook by providing analytic reports through HootSuite. Developed, executed and provided analysis and feedback from key social media sponsorships with Oxygen and Ubisoft and providing research and strategy ideas for publisher recruitment through social media and maintains current publisher relations by engaging in social conversations through BlogFrog, Twitter, Facebook, and Pinterest.
Elected to travel to Hawaii for two weeks to rebrand all Wyndham Vacation Resorts' Hawaii sales centers, community marketing locations and resorts as well as developing and producing the Wyndham Vacation Resorts Japanese language sales DVD for these locations.
Designed, developed and executed communication extensively to all internal employees for various clients and global partners such as Magic Kingdom Park, ESPN, Hyperion Books and Walt Disney World Resorts.
Online Content, Optimization & Management
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