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Event Planner and Manager Resume Example

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EVENT PLANNER AND MANAGER
Professional Summary

I am an experienced Marketing Manager, specializing in Event Management, with over 18 years of success in those areas. Passionate for the hospitality industry with experience on different levels. Skilled in coordinating event logistics and working with sales and marketing teams to meet booking targets. Creative personality with specializations in journalism and theater. Trilingual ready to serve the customers and help the company to grown-up.

Work History
DGM Llc - Event Planner and ManagerManhattan, KS02/2019 - 05/2020
  • Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and rehearsal and day of event coordination.
  • Managed event logistics and operations, including support staff, vendor services and volunteers.
  • Coordinated with participating vendors during event planning.
  • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
Br Foods International LLC - General Manager and Marketing ManagerMiami And Kansas City, Florida And Kansas05/2015 - 01/2019
  • Reduced personnel turnover and promoted employee development by recruiting team-oriented candidates and implementing new training practices.
  • Established, optimized and enforced business policies to maintain consistency and high-quality standards across restaurant operations.
  • Managed day-to-day business operations, including accounting, finance, HR, marketing and public relations.
  • Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
  • Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
  • Developed creative sales tools, including presentations, trend reports, kitted assets, and product data sheets.
  • Maximized branding initiatives by strengthening program outreach and increasing communication between marketing and public relations.
  • Developed creative programs to meet business goals, including partnership building, event sponsorship, activation platforms and consumer experience design.
  • Planned and directed off-site promotional events to attract guests to property.
  • Successfully project managed numerous multi-lingual direct mail and email campaigns simultaneously.
Dom Entertainment And Marketing LLC - Event and Marketing Planner and ManagerMiami, FL05/2014 - 05/2017
  • Launched social media campaign to promote event services.
  • Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and rehearsal and day of event coordination.
  • Performed face-to-face meetings to finalize contract for services and event details.
  • Accurately calculated and processed expenses during and after events.
  • Managed event logistics and operations, including support staff, vendor services and volunteers.
  • Coordinated schedules and timelines for all events.
  • Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
  • Developed creative sales tools, including presentations, trend reports, kitted assets, and product data sheets.
  • Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Developed creative programs to meet business goals, including partnership building, event sponsorship, activation platforms and consumer experience design.
  • Planned and directed off-site promotional events to attract guests to property.
  • Planned and implemented fundraising events.
WD Comunicacao - Event, Marketing,Communication Services ManagerBrasilia, Brazil03/2002 - 01/2015
  • Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
  • Meeting with clients to discuss brand guidelines, goals, budget and timelines
  • Conducting market research to determine a target audience's needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
  • Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation and proposal development for various events.
  • Managed administrative logistics of events planning, including contract signing, fee collection, event booking and event promotions.
  • Planned large-scale events such as trade shows, conferences, and meetings.
  • Created documentation outlining research findings for use by project managers, customers and other marketing staff to make accurate decisions about future plans.
  • Coordinated schedules and timelines for all events.
  • Led vendor negotiations to obtain cost-effective services and products.
  • Executed on-time and under-budget project management on complex issues for senior leadership.
  • Met with customers to discuss service needs and develop effective and practical solutions.
  • Conducted research to analyze customers' behavior, including preferences, trends and purchasing habits.
  • Developed campaigns and specific marketing strategies for clients.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Coordinated with social media, public relations and other teams to execute product introductions.
  • Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion.
Skills

Trilingual: Portuguese (native), Spanish (advance) and English (advance).

Self starter capable of working with limited Supervision

Attention to Details

Excellent time management

Calm under pressure

Problem - Solving

Multitasking

Vendor and contract negotiations

Creative personality

Budget Management

Microsoft Office Suite

Business Management

Event sales

Education
Expected in 02/2021Barcelona Executive Business SchoolInternational Online School - SpainMBA: International Tourism And Hospitality Management

Dual Degree in International Tourism and Hospitality Management - University Master's Degree in International Tourism and Hospitality Management by Universidad Catolica San Antonio de Murcia and Barcelona Executive Business School, Barcelona, Spain.

09/2020International Institute of Event Management® (IIEMCalifornia, USAMaster Certification: Master's Certificate in Event Management

The Master's Certificate in Event Management qualifies students for the GCPE ® - Global Certification in Professional Events.

12/2010ESAMCBrasilia, BrazilMBA: Marketing Management And Research
11/2009ESAMCBrasilia, BrazilMBA: Human Resources Management
10/2004Associacao Brasileira De Jornalismo LiterarioSao Paulo - BrazilPostgraduate Diploma: New Journalism
12/2004Universidade Federal De BasiliaBrasilia, BrazilBachelor of Arts: Portuguese Language And Literature Studies
12/2003Universidade Federal De BrasiliaBrazilBachelor of Arts: Spanish Language And Literature Studies
09/2001Compania Da IlusaoBrasilia, BrazilTheater Direction And Performing Certifications: Theater Arts
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Resume Overview

Companies Worked For:

  • DGM Llc
  • Br Foods International LLC
  • Dom Entertainment And Marketing LLC
  • WD Comunicacao

School Attended

  • Barcelona Executive Business School
  • International Institute of Event Management® (IIEM
  • ESAMC
  • Associacao Brasileira De Jornalismo Literario
  • Universidade Federal De Basilia
  • Universidade Federal De Brasilia
  • Compania Da Ilusao

Job Titles Held:

  • Event Planner and Manager
  • General Manager and Marketing Manager
  • Event and Marketing Planner and Manager
  • Event, Marketing,Communication Services Manager

Degrees

  • MBA : International Tourism And Hospitality Management
    Master Certification : Master's Certificate in Event Management
    MBA : Marketing Management And Research
    MBA : Human Resources Management
    Postgraduate Diploma : New Journalism
    Bachelor of Arts : Portuguese Language And Literature Studies
    Bachelor of Arts : Spanish Language And Literature Studies
    Theater Direction And Performing Certifications : Theater Arts

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