Promoted to restructure and leading a new multi-brand sales organization and grow the Mack, Volvo, and UD truck brands throughout the region.
Truck Sales, Mack Trucks - Latin America Responsible for directing and leading a team of four regional sales managers to drive sales and share growth for the Mack brand by focusing on developing the highway business while defending core segments throughout the region.
Charged with leading all sales and distribution efforts with focus on attaining maximum market penetration for the Mack brand throughout Colombia, Ecuador, and Caribbean.
Created sales strategy and lead combined direct and distributor salesforce; managed daily activities for $350M key region.
Managed sales and distribution for commercial truck and bus product lines throughout Latin America.
Selected to develop and manage a greenfield used equipment start-up with a focus on sales and marketing.
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