Successful executive-level experience in non-profit management, strategic planning, marketing and public relations, grant writing, and board/stakeholder relations.
Duties include working with the financial advisor to plan and implement a marketing and business plan to grow the number of clients served; opening and maintaining client accounts; providing excellent customer service to clients and the general public; planning and implementing branch events.
Planned and implemented marketing strategies for various non-profit organizations and small businesses. Projects completed include:
Responsible for all functions of the tourism division of the Chamber.
Marketing/Sales: Developed and implemented marketing plan; coordinated with publishing company to produce annual Experience Sedona Guide; maintained and updated tourism website; planned and implemented print, electronic, and internet advertising campaigns; planned and implemented Social Media campaigns; attended various trade shows to promote the area to tour operators and consumers; coordinated sales activities to increase tourism bureau memberships; maintained and coordinated all tourism bureau member benefits. Public Relations: Wrote tourism related articles and press releases and pitched story ideas to media outlets; wrote and distributed consumer and trade newsletters; planned and implemented media familiarization tours for national and international media. Management: Hired, evaluated and supervised full and part-time staff. Financial Management: Worked with the President to develop, implement, and manage budget and program of work for tourism bureau; wrote, implemented, and managed grant programs through the City of Sedona and the State of Arizona.
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Job Titles Held:
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