Seasoned Media Director bringing extensive knowledge and experience with strategy and activation for top brands in various categories both domestically and internationally.
Led our agencies first Newspaper Coverage Analysis for our client Chase. Helped develop the strategy, manage the execution and presentation to client senior management.
Agency lead on a partnership with a third partner software company to develop a media database and planning tool. Providing the media expertise and insight needed to educate our partner on how this tool can be best used by agency partners.
Have participated in new business pitches to top perspective clients. This includes behind the scenes development for our executive team and in person presentation directly to perspective clients.
Established a "No Commitment" contract policy with our newspaper partners to provide our clients with strategic and financial flexibility during our more dynamic media climate.
Oversee the strategy and activation of Print and OOH media for our national brands (Chase, General Mills, AstraZeneca, H&M, Puma, Scion, PPR, Nintendo).
Work directly with clients, planning teams, and other agency partners to develop and execute campaigns.
Communicate with Owners, Publishers, and Managers of our vendor partners to ensure our clients are receiving the best service, pricing, and execution.
Managed print and OOH advertising budgets up to $40MM.
Supervise and develop junior management and associate team members.
Supervise the newspaper program for our client Chase.
Work with the client and planning teams to develop and implement their newspaper advertising program.
Oversee rate negotiations and execution with over 300 newspapers including national, major dailies, and local community papers.
Negotiated annual contracts with over 100 Chase Midwest newspaper partners.
Oversaw billing reconciliation for all activity placed with our newspapers.
Provided weekly positioning reports to agency management and client management teams.
Newspaper buyer for the Safeway grocery account. Handled buying responsibilities for their stores in Chicago, Southern California, and Phoenix.
Created market and store specific newspaper insert buying programs for the client.
Negotiated annual contracts with Safeway's newspaper partners.
Companies Worked For:
Job Titles Held:
Where can I find a Zenith Associate Media Director resume example in Chicago, Illinois ?
This is an actual resume example of a Associate Media Director who works in the Media Planning Industry. LiveCareer has 2766 Media Planning resumes in its database. LiveCareer’s Resume Directory contains real resumes created by subscribers using LiveCareer’s Resume Builder.
© 2019, Bold Limited. All rights reserved.