Highly organized, former Advertising and Communications Manager with 25+ years in the communications field. Areas of expertise include web and print content development, public speaking and project management. Creative and highly-motivated
Ran communications and public relations efforts on [Number] [Project type] projects with budgets totaling $[Amount].
Developed and implemented an innovative internal communications strategy to improve employee engagement through strategic messaging.
Developed and managed company's first formal employee communications system to distribute company news and critical information.
Established effective working relationships with clients, government officials and media representatives.
Secured media placement in top trade publications such as [Publication 1] and [Publication 2] in advance of company acquisition.
Developed a brand identity, including a distinctive graphic style and tone, for all company communications.
Devised optimal communications strategies to reach target audiences.Evaluated advertising and promotion programs for compatibility with public relations efforts.Edited and distributed press releases and pitches to local and national media outlets, securing positive coverage in multiple publications.Wrote and designed effective sales communications collateral.Planned and publicized events, including negotiating vendor contracts and designing promotional materials.Managed internal communications, including production and management of print and electronic newsletters.Developed and implemented communication strategies and information programs.
Emphasis in Communication, Graphic Design and Art History.
Member: Phi Kappa Phi
Graduated: Summa Cum Laude
Companies Worked For:
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