High-achieving Account Manager with 20+ years agency and client side experience. Successful management, strategic
media planning and buying for all varieties of B to B and B to C client accounts. Expert in needs analysis, development
and implementation of effective marketing plans for client needs and budgets.
Proficiency in excel, SmartPlus, Kantar, Google Strategic account development
Analytics, Microsoft Office Proven sales track record
Reports generation and analysis Creative problem solving
Account Manager, 02/2012 to 02/2016 MB25 Media Solutions – Golden Valley, MN
Responsible for nearly $3.2 million in agency billing across 13 clients in a multitude of verticals: education, financial, retail and orthopedics Developed solid partnerships with clients and took a consultative approach in preparing media briefs and media plans Strategic planning and financial management of all client accounts and management of internal teams Improved overall account profitability by identifying scope changes, changed fee structures, reviewed timesheets for cost efficiencies.
Account Manager, 08/2008 to 02/2012 Bremer Bank Carbone's Pizza, Anoka-Ramsey Community College, Century
College, Hennepin Technical College Spyglass Creative – Minneapolis, MN
Strategic planning, program execution and measurement Write, produce and present proposals Oversee the implementation of marketing plan and all tactics by managing process, timelines, budgets, approvals and expectations Act as the liaison between the client and agency departments Work side-by-side with peers in other departments, providing appropriate and timely support internally and externally Develop project timelines and tracks from start to completion Accounts payable/receivable Office management.
Account Manager, Hot Dish Advertising – Minneapolis, MN
Point person on all accounts Wrote and produced all marketing and project proposals Implemented all marketing campaigns and tactics including direct mail, grand opening events, print and online advertising Managed process, timelines, budgets, approvals and expectations Accounts: Math Monkey, Papa Murphy's, Rapid Refill, Regis Corporation, Salad Creations, Saladworks, Swimtastic Swim Schools Creative Marketing/ Imagewerks New business development Developed and presented marketing plans for new and existing clients Implemented approved marketing plans and strategies Researched optimum strategies and proposed competitive activities for clients Developed and implemented direct marketing and media campaigns for clients Project management Partnered with creative team by providing creative brief and pertinent client information Partnered with production team in gathering costs for project implementation Accounts: Amerilab Technologies, Gagnon, Culligan, Keller Williams, Holiday Inn.
Media Planner/Buyer, 11/2004 to 05/2007 Affiliations – Minnetonka, MN
Sable Advertising New business development New business development Media Planning/Buying Negotiated rates and placement of media buys in outdoor, newspaper and radio Worked as a liaison between the client and media vendors Project management Accounts: State Farm, LaCrose Footwear, True Value, Syngenta Media Buyer Fallon Prepared client placement proposals.
Negotiated all print and outdoor placement rates and contracts Managed and executed media print and outdoor buys for clients Generated weekly and monthly budget reports detailing media costs Reconciled discrepant invoices with the vendors Managed all print media contacts and adjusted rate levels accordingly Developed and managed media database.
Accounts: Lee Jeans, United Airlines, Miller Lite.
10/2000 to 11/2004 Plymouth, MN
03/1998 to 10/2000 La Crosse, USA, MN WI
Bachelor of Science: Mass Communications Speech, University of Wisconsin - Mass Communications Speech