Tell the world you’re looking for a job as Christian Crumlish did in a blog entry. The total of his three posts became a mini-narrative of searching for the job, culminating with his blog entry on his attainment of the new job two months later. He did a great job of employing classic networking techniques — he didn’t ask for a job; he asked for help and was specifically described about how readers could assist him.
I asked him to what extent he felt posting on his blog helped him obtain his new job. His response: It helped, I think, although it did not directly lead to the job I ended up taking. That came from a craigslist ad I responded to. I do think that my blog presence and my visibility (Googlability) was a factor in getting my new job, as my firm is looking to get its name out among the web savvy audience and they feel I can help with that. I’m very happy I put my job search into the public, because I think it strengthened my network. A lot of people gave me advice or passed along leads or sent my resume to their recruiters/HR people.
Update your blog regularly. Frequent blogging is key to gaining attention, remaining visible, and being seen as current on your topic.