by Randall S. Hansen, Ph.D.
Thanks again for participating in our Career Branding Quiz and Assessment.
Successful career branding is the result of an integrated communications plan that clearly identifies and differentiates your personal career brand from your competition in a way that is credible, memorable, and distinctive.
But how well do you maximize your career brand?
To be successful in developing and communicating your career brand, you need clear mission and vision statements, a powerful resume or CV, a results-driven portfolio, a professional online presence, and a powerful network of contacts who know your brand value and can communicate it.
In other words, you need all 22 elements of the quiz to have a successful career brand.
Give yourself 1 point for every ‘true’ response, and 0 points for every ‘don’t know’ response, and -1 point for every ‘false’ response.
19-22 pts. — Congratulations, the value of your career brand is superior (or close to it). You understand the importance of personal branding and have implemented a great strategy.
15-18 pts. — You are on your way to making your personal career brand highly valued, but are missing some key elements that must be implemented to improve your brand.
11-14 pts. — You certainly understand some of the key elements and components of personal career branding, but need to tackle a number of key strategies to fully develop your brand.
Under 11 pts. — Your personal career brand is either weak or underdeveloped. Use the career branding resources we offer on Quintessential Careers to develop your brand… and then take this assessment again.
Don’t forget to check out our entire collection of Tests and Quizzes for Job-Seekers.
Questions about some of the terminology used in this quiz? Get more information (definitions and links) on key college, career, and job-search terms by going to our Job-Seeker’s Glossary of Job-Hunting Terms.
Enhance your career! Take advantage of all of our expert free career development advice, tools, and more in our Career Resources Toolkit for Job-Seekers.