Aug 02, 2018 - 11:39 AM
Oct 11, 2018 - 12:30 PM
You need to make a different cover letter for each job you apply for. You have to customize the cover letter to prove how your skills mesh with the advertised position, provide examples of past accomplishments that connect to what the employer is seeking and show an understanding of the company’s culture or challenges.
Be sure to use the same tone as the job ad. Write a more formal letter for a job with a conservative law firm than you would for a tech start-up. When you customize your cover letter, you are conveying to a hiring manager that you care enough about the job to put in the effort. Many hiring managers say they can always spot a generic cover letter, so why provide an excuse for them to discard your resume because they think you lack enthusiasm for their company? Tell the employer why you want the job. For example, you could write, “I want to commit long-term to (company name) because, like (company name), I want to promote more sustainable practices by educating the public through public service messages.” It pays to do some research on the company’s website: check out the organization’s mission statement and products so that your customized message makes sense.