Aug 03, 2018 - 12:38 AM
One of the hardest parts of writing a cover letter is figuring out to whom to address the document. "To Whom It May Concern" is almost guaranteed to get you looked over, especially by an employer like Facebook, which values creativity and authenticity above all else. "Dear Sir" or "Dear Madam" is presumptions and could really hurt you if you send, say, a "Dear Sir" to a madam hiring manager. When drafting a cover letter, your best bet is to use a name.
Most companies, especially larger ones like Facebook, are very forthcoming about executives' names. In fact, you can find a list of Facebook execs and managers on their Facebook page. If you find the name you're looking for, use it. However, if you cannot locate the name of a hiring manager, address the letter to a department manager or other executive. By using ANY name, you prove that you've done your company research to the best of your abilities.
What if you cannot find a name, however? Then to whom do you address your cover letter? Again, skip the "Sir," "Madam," and "To Whom It May Concern." Instead, use a job title name, such as "Head of Marketing" or "Director of Sales." If you have to ask, "If I'm applying for a job at a big company, like Facebook, who do I address my cover letter to?" a good rule of thumb is be as specific as possible to avoid coming off as robotic.
May 04, 2020 - 04:36 PM
If the company's job ad doesn't provide a name to address specifically, then they're not going to be surprised if the letter is addressed to the most senior person in that department, or even to the head of human resources. Still, do your best to find the correct name, since that may help grab you more attention and shows you have gone the extra mile to avoid a generic greeting like "Dear Hiring Manager." (Do know, however, that "Dear Hiring Manager" is always a safe bet if you cannot track down an actual name.) Try locating the name of the department head on the company's website or on LinkedIn. Sometimes, news articles (make sure they are current) will give the name of a department head.
If you do get a name, make sure you spell it correctly and don't assume the person is male or female. If you are unsure, for example, whether "Taylor White" is a man or woman, do not use "Mr." or "Ms." but instead say "Dear Taylor White."