Aug 03, 2018 - 12:38 AM
One of the hardest parts of writing a cover letter is figuring out to whom to address the document. "To Whom It May Concern" is almost guaranteed to get you looked over, especially by an employer like Facebook, which values creativity and authenticity above all else. "Dear Sir" or "Dear Madam" is presumptions and could really hurt you if you send, say, a "Dear Sir" to a madam hiring manager. When drafting a cover letter, your best bet is to use a name.
Most companies, especially larger ones like Facebook, are very forthcoming about executives' names. In fact, you can find a list of Facebook execs and managers on their Facebook page. If you find the name you're looking for, use it. However, if you cannot locate the name of a hiring manager, address the letter to a department manager or other executive. By using ANY name, you prove that you've done your company research to the best of your abilities.
What if you cannot find a name, however? Then to whom do you address your cover letter? Again, skip the "Sir," "Madam," and "To Whom It May Concern." Instead, use a job title name, such as "Head of Marketing" or "Director of Sales." If you have to ask, "If I'm applying for a job at a big company, like Facebook, who do I address my cover letter to?" a good rule of thumb is be as specific as possible to avoid coming off as robotic.