What Do Radio and Television Announcers Do?
Whether people are listening to the radio while they are driving or are watching the news after a hard day’s work, citizens rely on radio and television announcers to provide them with essential information. These professionals will read from scripts in order to deliver a commercial or news report. Both types of announcers may also be expected to interview guests. Trends across the country indicate that there is not going to be any real growth in this industry over the next decade. There is not going to be a decline neither, and the number of available position is generally expected to remain the same. 860 job openings are still expected every year, and some states will see more openings than others.
Radio and Television Announcers Skills and Abilities
You should be familiar with media production techniques and know how to entertain people through oral or visual media. Since most of your job will be dependent on you speaking, you need to have exceptional communication skills. Although most of your job will just be speaking into a camera or microphone, you should still know the intricacies of using that equipment. When it comes to interviewing people, you need to be personable and engaging. Part of the interview process involves you being able to listen to the interviewee so that you can ask more relevant questions and steer the conversation in a more interesting direction.
Radio and Television Announcers Duties
Whenever you are not announcing something, there will still be a lot for you to do. You will be expected to help select content that goes on the air. This will include gathering and analyzing data to determine what the audience wants to see or hear. You may also be expected to be a participant in local events, including promotional appearances. Although most of the time television and radio announcers perform live, you may still need to prerecord materials that can be aired at a later date. This generally includes commercials for sponsored products. You may also need to be the one who operates the actual controls at some point. Some other duties you will be expected to perform include:
- Editing materials.
- Operating broadcasting equipment.
- Promoting events or products.
- Collecting information to create a news report.
- Maintaining logs of your activity.
Radio and Television Announcers Tools and Technology
You should know your way around all the various pieces of equipment that are associated with broadcasts. That includes turntables and audio playback equipment. You should also know how to use an audio mixing console and a recorder.
Education and Training for Radio and Television Announcers
Most people who get this kind of job hold a Bachelor’s degree, generally in Communications or Broadcast Journalism. While you are in college, you should take classes related to the field you want to get into, so that can include Sports Communication, Speech Rhetoric or Radio.
Radio and Television Announcers Salary
Your location and your experience as an announcer will both play a role in how much you are capable of earning. Some individuals only make around $8.50 an hour. However, more experienced professionals are able to make nearly $80,000 a year. You should look at the salary range for your specific state to see how much you are able to make.
Radio and Television Announcers Jobs by Geography
The levels of employment for radio and television announcers are greatest in the following states: California, Florida and New York. However, the states with the highest concentration of announcers among the population are South Dakota, North Dakota and Nebraska. This is a great career to pursue and will make you recognizable within your community, so get the education you need to attain this type of work.