public relations jobs

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Public Relations Media Strategist - AI

Firebrand Communications
San Francisco, CA, US, 94104
Posted 2 days ago

Firebrand helps startups crush their marketing goals. We are a specialist PR and...

Public Relations - Campaign Manager (Remote) 2.0

PR Volt
Los Angeles, CA, US, 90291
Posted 2 days ago

PR Volt is a new platform that empowers PR Professionals to deliver game-changin...

Head Of Public Relations

Finder
New York, NY, US, 10007
Posted 4 days ago

Role Overview: The Public Relations team at Finder drives key content marketing...

Public Relations Specialist I

Rutgers University
New Brunswick, NJ, US, 08903
Posted 5 days ago

Rutgers, The State University of New Jersey is seeking a Public Relations Specia...

Communications Lead - Corporate Public Relations

PNC Financial Services Group, Inc.
Cleveland, OH, US, 44114
Posted 7 days ago

Position Overview At PNC, our people are our greatest differentiator and compet...

Communications Lead - Corporate Public Relations

PNC Financial Services Group, Inc.
Chicago, IL, US, 60602
Posted 7 days ago

Position Overview At PNC, our people are our greatest differentiator and compet...

Public Relations Associate

Rational 360
Washington, DC, US, 20036
Posted 7 days ago

Rational 360 a quickly growing public relations and public affairs firm in downt...

Public Relations (Pr) Director

Rational 360
Washington, DC, US, 20036
Posted 7 days ago

Rational 360 is hiring a Public Relations Director to manage several client acco...

Communications Lead - Corporate Public Relations

PNC Financial Services Group, Inc.
Pittsburgh, PA, US, 15201
Posted 7 days ago

Position Overview At PNC, our people are our greatest differentiator and compet...

Public Relations Specialist

Schlumberger Ltd.
Houston, TX, US, 77020
Posted 1 week ago

Public Relations Specialist Houston - United States The Public Relations Speci...

More about public relations jobs

Businesses across different industries look for trained and experienced professionals to work as their spokespersons to create a beneficial relationship with stakeholders, clients, and customers. As per the Bureau of Labor Statistics of the United States, the jobs for public relations specialists are expected to grow by 11 percent by 2030. These professionals possess great communication, writing, and advertising skills to work across different platforms.

Some Popular Career Options in Public Relations

Public relation is a vast field that offers many career options to aspirants. You have to strategically work on gaining formal education, training, and experience to build an accomplished future career in this field. Some of the popular roles in the public relations field include:

  • Media Relations Managers: These professionals work upon maintaining a mutually beneficial relationship between a business and media. They are typically involved in writing press releases, coordinating media events, and scheduling press conferences.
  • Content Creators: Work collaboratively with different departments of a company to create content for various platforms. This includes designing social media posts and writing blogs and articles for the website.
  • Public Relation Managers: Help businesses and clients to maintain a reputable public image. They also help in designing marketing communication plans, pitch stories, media kits, and advertising plans.
  • Social Media Specialists: They design and disseminate effective social media content across different platforms. The work also involves analyzing data, managing social media campaigns, and running paid advertisements to create a beneficial public image of a company.
What salaries can you expect across different public relations job profiles?

The salary or pay rate of a professional in public relation field vary depending on their job profile, company, job location, educational background, and experience.

  • The average median salary of a public relations specialist is around $62,000 per annum, whereas a public relations and fundraising manager makes about $118,000 every year.
  • The entry-level social media specialists get an average base salary of about $37,000 annually and social media strategists may earn around $56,000 per year.
  • The salary across different job profiles, including copywriter, crisis manager, publicists, and community relation coordinator, within the public relations, may range between $50,000 to $61,000.
Public Relations Career Qualifications and Skills

To build a rewarding career in this field, you are required to possess a balance between both education and technical/personal skills. To work in any department within public relations, you are required to gain special training and experience.

Educational Qualification

The professionals are required to hold a bachelor’s or master’s degree in journalism, corporate communication, public relation, or relevant subject to work in the field. It is also a plus point for you to have diplomas or degrees in courses like sociology, social media management, business administration, advertising, psychology, and creative writing. You can also gain certification in a specialized field to advance your profile.

Technical and Personal Skills

The professionals need to gain different technical and personal skills including:

  • Organization skills: being charge of organizing and scheduling different events and press conferences, the professionals need to possess great organization skills
  • Communication skills: this includes excellent verbal, written, and speaking skills. As the work majorly demands the professionals to interact with clients, stakeholders, and customers, having these skills become significant.
  • Problem-solving skills: there are times where public relations specialists need to handle tricky situations and sensitive issues, which makes possessing problem-solving skills important.
Public Relation Job Interview Tips

Public relation is a competitive field that only looks for people with unique and dynamic personalities. Be prepared to answer a few exceptional questions related to your education, experience, additional credentials, certifications, and availability. Some tips to keep in mind during the interview include:

  • Do your research: you should know about the company’s existing campaigns across different platforms. Do your homework and learn about the company’s public image and everything that your job profile demands.
  • Stay Confident: remain calm and composed throughout the session. Make sure you make any eye contact while giving answers to look confident.
  • Showcase your skills: to work in this field, you need to flaunt your skills. Be it writing, designing, or creating campaigns, you should talk about your skills to the best.

Additional Tips: Always create an easy-to-access portfolio for yourself as this can help employers take a glance at your achievements, experiences, work, and other skills.