by Louise Giordano
The biggest mistake an interviewee can make is not being fully prepared. It behooves job-seekers to use every conceivable means possible to prepare for the interview, and to allow ample time to fully prepare.
Understand that interviewing is a skill; as with all skills, preparation and practice enhance the quality of that skill. Preparation can make the difference between getting an offer and getting rejected.
There is no one “best” way to prepare for an interview. Rather, there are specific and important strategies to enhance one’s chances for interview success. Every interview is a learning experience, so learning that takes place during the preparation and actual interview process is useful for future interviews.
Initial preparation requires recent assessment of skills, interests, values, and accomplishments; a re-assessment and updating of one’s resume; and research on the targeted company/organization and position.
Preparation also includes actual practice of typical and targeted interview questions. Final preparation includes details of dress and appearance, knowledge of the location of the interview, what to expect, and protocols for follow-up.
General preparation before you begin the interview process:
I recommend self-assessment annually, but most people resist this step. When one is unemployed or fearing lay-off, the time is right for reassessing current skills, talents, abilities, strengths, weaknesses, interests, and work values.
In addition, it is clearly time to re-examine accomplishments and achievements, particularly those that may be relevant to a prospective employer. I recommend keeping an on-going accomplishments file in which to maintain such items as articles, congratulatory letters, kudos from the boss or clients/customers, 360 evaluations, and descriptions of successful activities as they occur.
In the course of daily business life, one often forgets those notable successes. [Editor’s note: To read more about leveraging your accomplishments, see our article, For Job-Hunting Success: Track and Leverage Your Accomplishments.
Updating your resume:
The accomplishments file serves as a springboard to reassessing your resume. The file contains content for selective resume inclusion.
Since a resume must be accomplishments-based rather than purely descriptive of one’s responsibilities, then the file serves to jog one’s memory about recent notable activities. Bare-bone the resume by removing all superfluous and/or irrelevant material, all articles (a, an, the), and work at getting it onto one page (that is, if your work experience is less than 10 years).
Use well-known headings to help focus the reader on what you have done and what you can do for the prospective employer. Be absolutely certain it is error-free.
Let’s now assume you have a specific interview lined up . . .
Research, research, research:
Depending on available time, use every possible means to learn all you can about the company and position.
Use the Internet to locate and read information about the company/organization. Also look for books, journals, magazines, newspapers and any reference materials useful for investors — and job-seekers! Read and/or check online resources for major business publications, such as Forbes, Money, Kiplinger’s, The Wall Street Journal, or Investors Business Daily.
Go online to the company’s website (as well as competitors’ sites). You must definitely read the News and About Us sections of the company’s website. Use investor websites to learn what’s happening now in the news with this company and its competitors. Use bizjournals.com to find business news by industry and/or location.
Use your alumni network and LinkedIn:
If your college offers a searchable online database, search by company name. Or, put LinkedIn to work. Look up the company’s LinkedIn profile, and then scour its list of employees to see if you know anyone working there — alumni, friends, acquaintances, etc.
Contact those you know at the company. Ask them if they’d be willing to answer some questions about the interview and hiring process, the workplace culture, career paths at the company, etc. This insider info will help you greatly.
Re-assess your resume:
Even if you have sent your best-yet resume, which was obviously successful in making the cut, review it thoroughly and make sure everything that’s on it. If it needs a slight revamp prior to the interview, consider using a resume builder, a tool that can really help with both minor and major finessing.
Be prepared to discuss supplemental experiences that might be important to this employer. Use a Job Interview Prep Sheet to focus on experiences you feel are most relevant and match them to the employer’s needs.
Practicing typical and targeted interview questions:
Use the practice interview questions offered by Quintessential Careers to review typical interview questions.
Be able to answer the Basic 3:
- Why are you interested in this field?
- Why are you interested in this company?
- Why are you interested in this position?
Be prepared to discuss anything on your resume, including the stuff that can be really hard to talk about. For example:
- your greatest weakness
- your lack of related experience
- your low GPA
- your lack of leadership experiences
- your record of job-hopping
Practice with a friend, career counselor or coach, or in front of a mirror. Visually tape or audio-tape your answers for future review. Scrutinize how you look and sound. Note inflection of your voice, mannerisms and gestures, facial expressions, poise, energy and enthusiasm in your answers as well as in your body language. How can you improve, enhance, develop, or revise your answers and/or delivery?
Because interviewing is a skill, you can only improve your style and acumen with practice. College and university career services offices typically offer mock interviews and interview workshops. But you can always prevail upon family or friends to help you prepare. ASK!!!
Ask too for genuine feedback that will be helpful in working out the kinks. Practice is important too in assuaging fears and nervousness. However, a degree of tension is beneficial toward maintaining a level of alertness that causes you to sit up straight and forward in your seat, leaning toward the interviewer. The ideal is to strike a balance between poise/calm and energy/enthusiasm.
Prepare questions to ask. These questions should reflect your research on the company and position and should never include questions whose answers are readily available in company literature or on the website. Do NOT ask about salary or benefits!
Select appropriate attire long before the interview day.
Know the culture of the organization for which you are interviewing and dress accordingly — perhaps a notch above that — especially if the company has espoused corporate casual. A business suit is always acceptable.
Be certain that your clothing is clean and well pressed. Do a test run to determine comfort level. Too short or too tight may cause you — or others — to be distracted or uncomfortable. Minimize accessories. Remember: less is more. You want to be memorable for the right reasons.
Know the location of your interview.
Do a drive-by if possible. Plan to arrive at the designated office 15 minutes in advance. Allow ample time for traffic, the possibility of getting lost, and parking difficulties. Bring extra copies of your resume in a folder or portfolio. Bring a small notebook for notes, but keep note-taking to a minimum.
Collect business cards from every individual with whom you interview.
Ask about timeframes for filling the position, how and when you will be notified, and if they would like additional information or materials from you. DO NOT ASK ABOUT SALARY OR BENEFITS!
Be sure to follow up.
Send a thank-you email within 24-48 hours of your interview. Send one to every person who interviewed you. Use the thank you email to reiterate your interest and to emphasize your specific qualifications for the position.
What do you want them to remember about you that is likely to “sell” them on you as a viable candidate?
Everything about the job search should be focused on what YOU can do for the company, what YOU bring to the position, and why the employer should hire YOU! The interview may be your one shot — so make it a good one!
Questions about some of the terminology used in this article? Get more information (definitions and links) on key college, career, and job-search terms by going to our Job-Seeker’s Glossary of Job-Hunting Terms.
Louise Giordano has been a career counselor at Brown University since 1992 and solely staffs the Providence College Alumni Career Advising Program. She served as director of business placement at Johnson & Wales University from 1987 to 1989. Prior to and concurrent with these activities, she was a secondary foreign-language teacher in public and private schools in CT, MA, and RI.
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