SWOT Analysis in a Job Interview


Raju writes:
I want to know for a interview what should a candidate tell about SWOT analysis?



The Career Doctor responds:
First let me give a quick explanation of a SWOT analysis for those
who don’t know the term. A SWOT analysis is a strategic tool used
by businesses to help examine their current situations and plan for
the future. SWOT stands for strengths weaknesses opportunities
and threats. A SWOT analysis focuses on the internal and external
environments of an organization (or job-seeker) examining strengths
and weaknesses in the internal environment and opportunities and
threats in the external environment.
If done correctly a SWOT analysis can be a great tool for self-awareness
planning and preparation. For job-seekers considering a career portfolio
a SWOT analysis makes an ideal addition.
How can you use the information from a SWOT analysis in a job interview?
Let’s take the SW first. You need to be able to show the employer your
strengths not only from your vantage point but also from the needs of
the employer — show how your strengths match with the employer’s needs.
You also need to know your weaknesses because a favorite interview
question is “what’s your greatest weakness.” Identify your weaknesses
but don’t stop there; make a plan to turn your weaknesses into strengths –
or at the very least neutrals. Finally you need to be able to capitalize on
the opportunities within your career field while recognizing and overcoming
the threats.
There is so much more you can do with a SWOT analysis. Please read our
article Using
a SWOT Analysis in Your Career Planning
published on Quintessential
Careers.


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